Best ever flavour. 100% Great British potatoes. No artificial colours or preservatives. No MSG. Suitable for vegetarians. Since 1948 we've been creating irresistible, great tasting crisps that are so good you might find it hard to share. Potatoes from British farms Cooked 'til golden and perfectly crunchy Seasoned to perfection Now we've created our Best Ever Cheese & Onion flavour.